Got a cool $2.7 million laying around your marketing budget? If so, you still have a chance to purchase a thirty-second spot during this year's Super Bowl on February 1st.
Despite the down economy,
Hurry up...there's still time to purchase your spot!
Monday, January 19, 2009
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2 comments:
That is a lot of cash...any way you cut it.
It will be interesting to see if Super Bowl spots ever hit the ceiling. At what point does cost start to outweigh benefit for these companies?
Agreed. That's an expense that's tough to justify to upper management. I tdon't care how big your brand is....$2.7 million is a chunk of change. In addition, I'm interested to see the tone of the ads this year. With the down economy and people feeling blue, will the ads by as edgy as normal? My guess is that they'll take a more humble tone, or "It's OK America...we're all going to be OK."