Tired of the recession? Looks like advertisers are too. Here's a poster I came across last night a restaurant in the Chicago area. Looks like Miller High Life is telling the recession where to go!
Saturday, March 7, 2009
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2 comments:
It's smart for brands to show empathy during tough times. High Life gets it: "Hey folks...we understand that times are tough. Grab a High Life and let's forget about the economy for a while." I'll drink to that.
Timely, simple message in a highly-visible location.
Good stuff, Miller.