I saw this spot on Idol last night. Made me laugh. But it also raised a larger question. Who is this ad targeting? Men, women or both? There's no right or wrong answer on this one. Just curious to get your thoughts?
Thursday, May 7, 2009
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3 comments:
When I first saw the ad, I thought is was for guys. Any time you bust out "Spring Break" sex talk, it usually means your talking to a room full of dudes. However, I saw the spot with my wife. When it ended, she started to chuckle. She connected with the spot. When it comes to buying juice, that's my wife's department. So when I saw the ad, I thought it was very clever, but connected with the wrong gender. However, it appears that Minute Maid developed a concept that connects with men AND women. Nice job.
I like that they made her a nun at the end. Great writing!
I'm also glad that Minute Maid (Coca-Cola) had the guts to roll with this ad. Funny stuff.
Ya...I caught the nun thing as well. Very funny! Great spot overall.